Understanding Analytics – Part 5

time on page

Interpreting “Time On Page”.

What exactly does it mean?

Another analytic that can be difficult to interpret is that of “time on page”.  At first glance, it may seem obvious, however if you look a bit deeper, you will find that the numbers can be misleading.

Our final instalment of this series will help you understand what this analytic does and doesn’t tell you about visitors to your website.

Watch today’s video to learn more.

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Understanding Analytics – Part 4

demographics

What about your demographics?

 Why you need to know about them.

Last week, we took a short break from our series on understanding your analytics. But now its time to continue!

The next instalment in our series helps you understand the role of demographics. Learn how to discover this analytic and why it is such an important factor in your marketing strategy.

Watch today’s video to learn more.

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Understanding Analytics – Part 3

Desktop Vs Mobile

Desktop vs. mobile.

What these analytics tell you.

Where is most of your traffic coming from? And which of these sources converts better?

These are the questions that are addressed in today’s video.

Watch today’s video to learn more.

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Understanding Analytics – Part 2

exit

Ready for Part 2?

Then let’s reveal Question 2.

Our last video addressed bounce rates; what they are, and what they mean. Today, we explain how to interpret the analytics that show where visitors are exiting your site.

What does it mean when people leave your site at a certain point? How can you fix it?

Watch today’s video to learn more.

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Understanding Analytics – Part 1

Bounce Rate

What’s a bounce rate? Do you know what your analytics mean?

Here’s how to interpret them.

We all know about online analytics. We know that these tools are designed to tell us about how well our websites and social media profiles are performing. But some of this data is a bit obscure to many of us, and we don’t understand the value of it.

To that end, we have developed a short 5 part video series that explains some of the more common analytics.

Watch today’s video to see Part 1 and learn about bounce rates.

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Making Your Users’ Experience Great!

ux

How does your UX rate?

Are your clients and prospects happy?

With all the traffic online, it can be difficult to get noticed – and to bring visitors back to your site!

Ensuring that your clients and prospects have a simple, seamless and enjoyable experience is the key to keeping them coming back. So, how do you do that?

Watch our video to learn the 7 ingredients visitors are looking for.

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Email Optimization In 4 Steps

optimize your emails

Get better results from your email marketing.

These 4 tips will help.

There’s no denying that email marketing is here to stay. Sure, sometimes you will hear that social media has taken over, but the statistics still support email marketing as the best medium to use to get results.

So, how do you optimize your emails to ensure that they are working hard for your success?

Watch our video to learn 4 tips that will optimize your emails.

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Landing Pages That Convert

Landing Pages that convert

Landing pages not working for you?

Creating landing pages that convert can be tricky.

An effective landing page is essential to drive traffic, convert leads, make sales, build lists… You get the idea!

But developing a landing page that converts is easier said than done. Many, if not most, people have difficulty creating a landing page that actually does what it is supposed to do. Developing a landing page that converts is part art and part science.

Watch our video to learn 6 ways to build more effective landing pages.

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Making Effective Online Ads

digital advertising

Digital advertising can be tricky!

It can also be expensive and ineffective.

But, done properly, online advertising can be extremely effective as well.

Google AdWords, PPC, social media advertisements… these are all ways to promote your business online. However, if you don’t know what you are doing, you can quickly spend too much money and get too little (or no) ROI.

That’s why we prepared this video for you.

Please join us now, and be sure to subscribe to our YouTube channel so you won’t miss any of our upcoming tips.

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