Month: February 2016

Positioning and Pricing Your Product or Service

Nancy Boisvert Video Blog , , , , , , ,
Pricing strategy

One of the biggest obstacles business owners come up against is how to properly position and price their product or service in the marketplace.

Charge too much and no one will buy. Charge too little and people perceive your product as cheap or worthless.

In our recent webcast for Small Business Tips Show, Frank Thomas and I discuss some of the finer points about positioning and pricing your products/services to your prospects. You’ll also learn how pricing impacts the ‘sense of value’ to both you and your customer.

Watch our webcast to hear some of examples about how to position your service or product and discover how you to gauge realistic profit expectations on your sales, allowing you to forecast your business growth.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

Why You Need To Network!

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importance of networking

If you aren’t networking, you are losing ground!

The concept of networking can be intimidating to some people.  Indeed, many of us believe that networking can be difficult and time consuming.  It can be thought of as an unpleasant chore.

But think of it as a means to reach out and communicate with people you like.  Building your network in a genuine way not only provides the opportunity to interact with folks you share interests with, but also allows you to expand your reach and your circle of influence exponentially.

Frank Thomas and I discussed this issue on an episode of the Small Business Tips Show in late December last year.  You may have seen the webcast, but today we are offering the audio so you can ‘take it and go.’

Listen to our discussion about networking here, or connect to the podcast.

 

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

10 Key Elements to Successful Social Media Marketing-Conclusion

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social media marketing

Today we wrap up our series on the 10 Key Elements to Successful Social Media Marketing.

By following and implementing each of the components we revealed in this series into your social media marketing strategy on a consistent basis, you will ensure that your social presence is enhanced.

But we wanted to do a bit more with this video; we wanted to share what motivates us to develop our many video series’ for you. Watch our final video now to learn why we do this on a regular basis.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

10th Key to Successful Social Media Marketing

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reciprocity

rec·i·proc·i·ty

resəˈpräsədē/
noun

the practice of exchanging things with others for mutual benefit, especially privileges granted by one country or organization to another.

The 10th key element to achieving social media marketing success is reciprocity!

As noted in the definition above, the law of reciprocity is about giving back to others, not just benefiting from their generosity. Today’s video discusses how and why this law is so important to your online social media marketing success.

Watch now to learn more about how integrating the law of reciprocity not only helps with your online success, but is an important element that should be part of your everyday life.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

9th Key to Successful Social Media Marketing

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accessibility

Are you accessible?

The 9th key element to help you achieve social media marketing success is accessibility.

In today’s video, we discuss how it is so important to be accessible to your audience. Are you providing them with information that matters to them on a regular basis? Setting a strategy about sharing information regularly helps develop expectation and engagement with your target audience and your social network.

Watch now and learn more about how implementing this key element will impact your online success.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

8th Key to Successful Social Media Marketing

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acknowledge

Acknowledgement!

Yep, that’s the 8th key element to help you achieve social media marketing success.

In today’s video, we discuss how acknowledgement of others changes the whole game. Interacting with others on the social platforms you use provides value and builds trust.

Watch now as we talk about how to grow your brand through the simple strategy of acknowledgement.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

7th Key to Successful Social Media Marketing

Nancy Boisvert Video Blog , , , , ,
Value Worth

Welcome to our video revealing the 7th key element to successful social media marketing; value.

Today, we talk about the importance of value. With the incredible amount of traffic out there, you must provide something of value to gain the attraction and build the trust of your target audience within the social media realm. You can give value or risk being lost in the noise!

Join us now and find our more about how to grow your brand through your social media marketing strategy by giving value.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

6th Key to Successful Social Media Marketing

Nancy Boisvert Video Blog , , , , , , , ,
influencer

Well, we’ve completed the first half of our series,

and are moving forward today with the 6th key element to help you achieve social media success for your business.

This key component for any social media marketing strategy is that of influence.  People, businesses, and brands of influence can help you gain trust and influence yourself.  By seeking out those influencers in your niche, your business can benefit.  Providing interesting and valuable content to those folks who already have influence is one of the best strategies you can implement.

Join us now and find our more about the huge benefit of influence in growing your brand through your social media marketing strategy.

Watch our video here, or watch on YouTube.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

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