Category: Audio Blog

Entrepreneur Series – Intro Podcast

Nancy Boisvert Audio Blog , , , , ,
entrepreneur success

About a month ago, Frank Thomas and I launched our new series for entrepreneurs,

and I posted the introductory video here, on our website.

As a reminder, the series is focused on helping small business owners and entrepreneurs to be successful. The first video is an overview of what to expect in the series, as well as a discussion on roadblocks on your path to success and how to overcome them.

We are back on track with our schedule (at least for now) and look forward to presenting Part Two of our intro to the series on Thursday.

Meanwhile, as a refresher, you can watch the video by checking our earlier article or listen to our podcast of the episode.

Listen to our episode here, or listen to the podcast.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

The Secret To Pricing Your Product

Nancy Boisvert Audio Blog , , , , , , ,
pricing your product or service

Knowing how to price your product or service appropriately can be the most difficult – and critical – aspect of your business.

If you charge too much, no one will buy; if you charge to little, you’ll go broke. And if you compete solely based on price, you’ll only attract “bargain shoppers”.

This is one of the topics that Frank Thomas and I addressed back in December on an episode of the Small Business Tips Show. I shared the video with you recently, but I continue to get many questions and comments about this topic, so thought I would share the podcast with you, which can be a bit more convenient than watching the video.

So listen in as we reveal the secrets, strategies and techniques to help position your product or service competitively in the marketplace.

Listen to our podcast here or wherever you listen to your podcasts.

 

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

Why You Need To Network!

Nancy Boisvert Audio Blog , , , , , ,
importance of networking

If you aren’t networking, you are losing ground!

The concept of networking can be intimidating to some people.  Indeed, many of us believe that networking can be difficult and time consuming.  It can be thought of as an unpleasant chore.

But think of it as a means to reach out and communicate with people you like.  Building your network in a genuine way not only provides the opportunity to interact with folks you share interests with, but also allows you to expand your reach and your circle of influence exponentially.

Frank Thomas and I discussed this issue on an episode of the Small Business Tips Show in late December last year.  You may have seen the webcast, but today we are offering the audio so you can ‘take it and go.’

Listen to our discussion about networking here, or connect to the podcast.

 

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

Build Out Your Idea – Learning To Trust The Process

Nancy Boisvert Audio Blog , , , , , , ,
Trust the process

Learning to trust the process!

Back in November, we presented a web broadcast on the Small Business Tips Show that addressed the issue of staying focused and learning to trust the process when developing your idea.

Too often, people become discouraged when building out their idea. They can become lost in the minutia, feel overwhelmed, and give up. Don’t let this happen to you!

We posted the web broadcast earlier, but, due to popular demand, are now providing the podcast so you can listen in at your leisure.

Join us and see how to avoid becoming discouraged and learn to trust the process.

Listen to our podcast now, or connect to our podcast.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

What The Heck Is Elegant Simplicity, Again?

Nancy Boisvert Audio Blog , , , , , , , , , , ,
elegant simplicity

Elegant Simplicity – the podcast!

Today I want to share a podcast that is excerpted from a web broadcast recorded in November with Frank Thomas of the Small Business Tips Show.  I have previously shared the broadcast with you here, however, I know that many of you like the flexibility of listening to, or downloading, a podcast so you can listen in at your convenience.

Frank and I often get the inspirations for our shows through our conversations. It was during one of these discussions that Frank mentioned about how people tend to complicate things. I think you’ll agree that, way too often, we think that we have to add layers upon layers to our ideas, thoughts, products and services. But in so doing, we end up making things too complex and lose the interest of our intended audience.

In this podcast, we discuss the benefit of making it simple for your clients to interact with your business. Frank calls it ‘elegant simplicity’.

Join us and listen as we discuss how to accomplish this that for your business!

Listen here, or listen to the podcast:

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

How To Get More Clients – Part 2

Nancy Boisvert Audio Blog , , , , , , , , , ,
how to get more customers

Last week, I shared a podcast with you discussing how to get more customers.

This podcast was excerpted from a web broadcast recorded with Frank Thomas of the Small Business Tips Show. When we were recording the web broadcast we found this to be a very rich topic, necessitating it to be broken into two programs.

I’ve shared the web broadcasts with you here earlier this fall, but have found that many of you sometimes don’t have the time to watch the broadcast, preferring to download a podcast and listen in while doing other things.

Listen to the discussion here, or if you prefer, you can listen or download the podcast.

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

How To Get More Clients – Part 1

Nancy Boisvert Audio Blog , , , , , , , , ,
get more clients

2015 is wrapping up,

and many small business owners are reviewing their successes and failures to see how to improve results for the next year.

The key, of course, to a successful business is finding – and keeping – clients. Everyone wants to know how to get more clients.

Recently, I had a discussion about getting more clients with Frank Thomas of the Small Business Tips show. In fact, we found that this subject was so involved that we actually made 2 shows. You may have seen the video here a few weeks ago, but we have also created a podcast of the presentation so you can “take it and go”.

Enjoy the discussion, here or connect to listen to the podcast!

Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

Entrepreneurship – Overcoming Challenges

Nancy Boisvert Audio Blog , , , , , ,
entrepreneur

Do you have what it takes to be an entrepreneur?

Or, do you already classify yourself as an entrepreneur? Do you ever think it would be great to be an entrepreneur and be the master of your own destiny? What is entrepreneurship?

Last month, Frank Thomas and I discussed these issues for a podcast for the Small Business Tips Show. Both of us have worked for employers in the past, and both of us have had experience as entrepreneurs. And, of course, both of us have had successes and failures in building our own businesses over the years.

I think everyone dreams of being their own boss at one time or another. But like all dreams, they often differ from reality. The learning curve can be steep, and the initial costs in time and money can be a challenge. Read more

Marketing Your Small Business – Going Deeper

Nancy Boisvert Audio Blog , , , , , , , , , ,
Dive into advertising

How do you market your small business?

Last week, we shared a podcast with you that was recorded earlier this year with Frank Thomas of the Small Business Tips Show. Well, it ended up that that was one of the most popular podcasts on the small business tips show to date, so last month Frank and I decided to do a follow-up podcast, going deeper into the subject of marketing your small business, and diving into advertising.

In this episode, we begin to dissect the whole concept of marketing. We discuss and identify key components to marketing your small business. These include such things as:

  • What is marketing?
  • What is the difference between a marketing strategy and a marketing campaign?
  • How does advertising fit in?
  • How do I measure the results of my marketing efforts?

Read more

How To Market Your Small Business

Nancy Boisvert Audio Blog , , , , , , ,
how to market your business

What are you doing to market your small business?

Earlier this year, I was an invited guest on the Small Business Tips Show. The host of the show, Frank Thomas, brought me in to share my three decades of marketing experience with his listeners.

In the episode, we discussed some of the big – and costly – mistakes that small business owners often make when they’re trying to promote their business.

This episode addresses such key things as identifying your ideal client and what, exactly, marketing is. Contrary to popular belief, it is not advertising. Advertising is a component of the implementation of a marketing strategy.

This past September, I was invited to regularly co-host the Small Business Tips Show with Frank, and this past Tuesday I posted the first part of our first ever video presentation. I’m honored to be a permanent fixture now on the show, and invite you to visit my YouTube channel to see what other resources are available for you there.

Meanwhile, please enjoy this podcast and see if it helps you identify how you can better market your small business.


Until next time…

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, contact us today.

If you like the information you are receiving, please consider forwarding this post.

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