Every time a user comes to your website or social media page you have the opportunity to interact with them and turn them into lifelong customers! We want your customers to enjoy coming to your page and to look forward to viewing your content. So that leaves us with the question, what does your target audience want to see on your page?

Here are some of the top ways that you can encourage viewers to get involved on your page:

Trivia Questions

Give your followers a chance to show off a little bit of their knowledge! Also, if you can come up with interesting bits of trivia for them, it will spark a lively conversation on your page and give viewers a reason to share your post.

Interactive Infographics

These are a great tool because they are visually pleasing and eye catching, but they also can pass along useful information about your business or industry to your potential customers.

Polls

A poll shows your audience that you want to hear what they think and gives them a chance to make their voice heard on your page.

Live Video Streaming

There isn’t a better way to make the viewer feel like a part of your company then by giving them a live window right into your office! They can feel confident knowing exactly who you are and what you do!

Interactive Mobile Apps

Make an easy to access App for your customers to use. It will allow them to stay constantly connected to your business.

All of these tactics are going to give your targets the opportunity to engage with your business. This will show that you care more about just making the sale, you care about your customers and want to hear from them. This will go a long way towards building followers that will stay with your business for a lifetime.

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, call me directly at 403-879-4297 or email me at admin@agapimarketing.com

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How much time do you spend with technology every day?

According to CNN, the average American spends 10 hours a day in front of some kind of screen. With eight hours of sleep time, that means that more than 60 percent of your waking hours are spent in front of a TV, phone, or computer.

So what does that mean for your customers? The best way to reach them is by embracing digital marketing. Most businesses have some conglomeration of tactics to create an online presence, but without a clear strategy, your presence can turn into random pieces of digital mess that does not contribute to converting customers.

We can help prevent that and help utilize this tool to reach your bigger business goals. A holistic approach means you never have to worry about some tactics going astray.

Still not sure if a digital marketing plan is for you? Well, here’s the best words anyone can hear when talking about business expenditures.

A digital marketing plan for your company can help increase your return on investment. It does this by improving your visibility to potential customers and increasing your sales.

Ready to create your digital marketing strategy? Call us today and we can help you shine!

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, call me directly at 403-879-4297 or email me at admin@agapimarketing.com

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You have created the perfect search engine optimization for your website. You have done everything right, everything you were supposed to do. But why are you not seeing any new traffic?

On average it takes between 6-9 months for SEO to begin to become effective. But you don’t have to just sit around and wait during that time, you can use Google Adwords!

1.Google Adwords

Skip the wait, Google Adwords will allow you to see a rise in the traffic on your site within one or two days! You will need to create a strong copy, a target audience, the correct bid, and proper optimization. Then you will be able to watch your targeted customers build up the traffic on your site.

Having a Facebook page is a great step for your business, but it can also take a year or even longer to build a strong presence on the social media site. Even after you build a following it can still be hard to reach new customers, unless you are using Facebook Ads!

2. Facebook Ads

Facebook ads not only allow you to become more visible, they allow you to be seen by your target audience. You get to choose your audience by location, age, gender, and interest. With these highly specific targeting tools, you no longer waste your advertising spending on people outside of your target audience. You can even send viewers straight to your website from the ad.

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, call me directly at 403-879-4297 or email me at admin@agapimarketing.com

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Customer behavior has changed. Now they go online to research and evaluate brands, products, and services. Your potential customers have gone digital, and so you need to. Check out these 5 reasons you should be using digital marketing for your business.

1. Your prospective customers look online before buying!
Did you know that 81% conduct online research before buying? If your products and services cannot be found online, then you are missing out!

2. It works!
Thirty-three percent of mobile users have purchased from a different brand after seeing advertisements on their mobile devices. So if your website is not mobile-friendly, you’re losing 33% of buyers!

3. It levels the playing field.
If you are a small or medium-sized business, you can take on much larger competitors. To the online shopper, the size of a business is not that important online. If they see you as a business that provides better value, then that is all that matters.

4. It’s cost-effective. You do not have money to waste.
Wouldn’t it be great if every lead who viewed your product or service was a serious buyer looking to purchase? With digital marketing, all your potential customers are targeted and looking for your product or service. Google states a 2.8 times higher revenue growth for companies that use digital marketing techniques.

5. Track potential customers.
You can track customers from the first interaction. Imagine if you could follow your potential customers around and keep promoting your product. Digital marketing will do that for you.

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, call me directly at 403-879-4297 or email me at admin@agapimarketing.com

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Wouldn’t you like to know how what your customers are thinking? How are they going to act? Well, you can! You just need to track how your current customers are interacting with your business.

You or someone on your team needs to be continually answering the following questions in order to get to know your potential customers.

How many customers are you getting every month?

Even in the craziness of running your business, you need to make sure you have a way to keep track of all of your customers that you are serving. You also need to make sure that everyone on your team is on the same page and using the same system for tracking.

How many of them are coming from your website?

You need to be asking how your customers found out about you and keeping track of customers that are coming from your site.

Are they coming from your SEO efforts? Social Media? PPC?

You or someone on your team need to be monitoring how users are finding your website to learn what is working for you and what can be tweaked.

By what percent of your visitors are converting?

Track how many people who are coming to your site are actually becoming customers.

How high is your bounce rate?

Monitor the percentage of people visiting who are just viewing one page of your site and then navigating away.

Which pages are most visited?

Take note of the pages that users are going to the most often and see if they are the pages that will lead them into making conversions.

Which pages do they spend most of their time on?

You should study the pages that users are spending a lot of time looking at and see how you can make other pages interesting to your potential customers.

What’s the winning conversion path?

Find out what path the customers are taking to make conversions and make sure that your site is designed around making that path as easy as possible.

Make sure someone on your team is answering these questions often so you can optimize your website design to get a greater number of conversions.

Are you ready to grow your business now? If you’re ready to take the next step and make your business more profitable, call me directly at 403-879-4297 or email me at admin@agapimarketing.com

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